Drink to this: the Wimbledon Vegan Strawberry & Cream Smoothie made with Wahta pure maple water. As some of the world’s best tennis players have discovered, drinking Wahta is a great way to rehydrate after a work-out. Here’s the recipe:
Blend these ingredients and raise a glass to Javad Shakooh and to the health benefits of Wahta. Marketed by Pure Canada, a company acquired by Javad through the Montreal Central office of Sunbelt Business Brokers, Wahta pure maple water contains half the sugar and half the calories of coconut water. It’s now poised to replace coconut water—and other sports drinks—as the rehydration drink of choice.
As a product, Wahta pure maple water was going nowhere until Gonzalo Suarez, vice president of business development at Sunbelt Business Brokers in Montreal Central, linked Javad to the company that owned the trademark.
One Business Leads to Another
As an engineer in Iran, Javad had owned a successful construction company. In 2010, a couple of years after arriving in Canada, he and a partner started a retail business in Montreal. When it came time to make a change, he sold his shares and began looking for another business.
An Internet search turned up an interesting franchise business brokered by Gonzalo. However, the deal fell through. Gonzalo felt so badly that he continued searching for another suitable business. The result was the trademark for Wahta. Negotiations started in October 2014 and were finalized in December 2014. During that time, Javad set up Pure Canada.